Tuesday, January 28, 2020
The Creative Development Of Ict Education Essay
The Creative Development Of Ict Education Essay Fine motor skills ICT involves using many of our fine motor skills from the obvious mouse control clicking and selecting shapes or areas on the screen, the new touch screens, keyboard buttons, phone buttons and touch screens and pushing buttons such as power switches. Gross motor skills interactive whiteboards provide good opportunities for use of gross motor skills as we have to reach up and down to make them work, and use whole bodies to reach certain buttons or selections. Consoles such as the Nintendo Wii involve a lot of gross motor skill action to play the games dancing, running, jumping, stretching, throwing and so on. Creative Development Most ICT can offer some kind of creative development from drawing pictures, shapes, and colouring in Paint applications on PCs, laptops and tablets. You have to choose from brush sizes, erasers, pencils, pens, colours. Older children could even do junk modelling with old computer equipment (electrical parts removed first). Increase confidence ICT products are interactive and children get instant reactions from them. Children are in control. Digital cameras provide instant pictures for them to see and talk about. A lot of learning is done through games so they are unaware and enjoy taking part. Shy children can sometimes react better to cameras and come out of themselves. Increases world knowledge Children constantly see adults using ICT every day, from televisions, microwaves, digital clocks and radios, computers, sat navs and so on. By using ICT themselves they are copying adults and can see themselves as part of the wider world. Interest and confidence in engaging with ICT in their many forms are necessary so that all of us are able to play a full part in society. (Stirling University) Mathematical development There are lots of maths games for ICT ranging from basic shapes to solving complex calculations all making learning fun. BugBots are a type of pre programmed bug which moves to given instructions such as left, forward, backwards. Language development again there are lots of languages games for ICT ranging from letter recognition to sentence structure to story writing as well as crossword games, wordsearches making it fun. Toy phones prompt children to talk and make conversations and in addition to this there are general discussions and learning to share and compromise. Construct a booklet which can be issued to parents which identifies safety concerns for children using ICT and how these concerns are being addressed in the child care setting. See separate attached document. Identify and describe various ways in which ICT can be used to support the Early Years Foundation Stage curriculum. Reference should be made to the various types of ICT available, not just computers. Early Learning Goals Numeracy as mentioned before there are lots of maths games for ICT ranging from basic shapes to solving complex calculations all making learning fun. BugBots are a type of pre programmed bug which moves to given instructions such as left, forward, backwards. Other means of ICT teaching Numeracy skills are toy shop tills, toy phones and calculators which all have numbers and opportunities for number play/work. Literacy as above there are lots of languages games for ICT ranging from letter recognition to sentence structure to story writing as well as crossword games, word searches making it fun. Young children can learn to type their names, recognise the letters in their names. Touch screen tablets encourage the letter formation using fingers. Other means of ICT that Literacy can be incorporated into are toy phones or walkie talkies which prompt children to talk and make conversations, role play in shops with tills. Whiteboards offer interaction for the children in writing on a larger scale using pens or their hands. Physical Education ICT can be used for PE lessons, or physical activities in that the children can watch videos, CD Roms of various sports and activities and then try them themselves. Some games consoles have games on them where the children interact physically with dancing, running, jumping, throwing, batting, bowling and even skiing. Personal and Social Education ICT products are interactive and children get instant reactions from them. The children are in control which increases their confidence and in turn their understanding. Digital cameras provide instant pictures for them to see and talk about, as do camcorders. Shy children can sometimes react better to cameras and come out of themselves, noisy disruptive children can be calmer and more responsive when in control and getting instant reactions from ICT. and in addition to this there are general discussions and learning to share and compromise. Creative Development ICT can offer lots of creative development ranging from drawing pictures, shapes, and colouring in using Paint applications on PCs, laptops and tablets. The creations can be printed out onto paper to be kept for assessment or display purposes or proudly taken home. Knowledge and Understanding of the World ICT can give children a good basis of understanding the world around them videos, CD Roms, pictures, slideshows. Children can learn about other cultures, religions, countries and using web cams can even talk to other children in childcare settings all over the world or country. Identify the ways in which families can become involved in ICT including ways in which the childcare setting can promote its use. à ¢Ã¢â ¬Ã ¦.the use of ICT helps remove the boundaries between learning and experiences that take place in the home and at school (Teaching Expertise) In general IT literate parents are already in a good position to help their children become familiar with ICT around and outside of the home. They can already teach their children the basics such as using a mouse and keyboard, touch screen devices, games consoles, play phones all before they enter the childcare setting. ICT has been embedded into the Early Years Curriculum as a separate subject so it can offer new and further things to these children, as well as introduce the basics to those who dont have this advantage from home. Using digital cameras or camcorders children can record or photograph things at home that they may not be able to take into the childcare setting for safety or risk of loss reasons, and then talk about them once in the setting examples of this could be pets, precious things, clothes etc. Parents who are not IT literate can access free ICT courses at most local colleges or community centres. Classes include basic PC processing, using laminators, using digital cameras, introduction to interactive white boards. Most towns have internet cafes and computers for use in local libraries, some McDonald branches now even have iPads you can play whilst visiting! The childcare setting itself can offer email and text messaging services for newsletters, photos and essential messages such as closures or general reminders. Some settings even have cctv or webcams for parents to watch their children at play during the day from their home or work computers.
Monday, January 20, 2020
The Vinland Map: 15th Century Artifact or 20th Century Forgery? Essay e
The Vinland Map: 15th Century Artifact or 20th Century Forgery? Throughout history, the discovery of an ancient artifact has always brought with it much excitement. The idea that we are able to look at something that existed so long ago intrigues us. However, along with the excitement of new discoveries, there is often much controversy. One such discovery, the Vinland Map, has been the cause of much debate since 1957. The Vinland Map, first presented to the public in 1965 in a book written by Skelton, was discovered in 1957 (Skelton 1965, p.3). In the 1960ââ¬â¢s the map was bought and donated to Yale University where it remains today. The Vinland Map was originally thought to be a 15 th century depiction of medieval Africa, Asia, and Europe. What is most striking about the map is that it depicts Iceland, Greenland, and a part of North America known as Vinland that was thought to have been unknown before Columbusââ¬â¢ journey to America (Skelton 1965, p. & Brown, Clark 2002, p. 3658). In the 1950ââ¬â¢s the idea that people had traveled to the New World before Christopher Columbus was a new concept. However since then we have found evidence that the Vikings did travel to North America before Columbus. If the Vinland Map is a true 15 th century artifact, it represents the oldest known depiction of the New World to date. There were some aspects of the map that caused confusion. For instance t he map has no history of origin (Skelton 1965, p.228). No one knows who the author might have been and there is also no date written on the map. With such a lack of historical information on the map, it is no surprise that a controversy has ensued over the authenticity of the map. Because of this controversy, many experiments have been performed att... ...raphy 1. Skelton, R.A., Marston, T.E., Painter, G.D. The Vinland Map and the Tartar Relation. Yale University Press: New Haven and London, 1965. 2. McCrone, W.C. ââ¬Å"Analysis of Medieval Document: Tested by Small Particle Analysisâ⬠. Analytical Chemistry. 48 (1976): 677A-679A. 3. Donahue, D.J., and J. Olin, and G. Harbottle. ââ¬Å"Determination of the Radiocarbon Age of Parchment of the Vinland Mapâ⬠. Radiocarbon. 44 (2002): 45-52. 4. Higham, Thomas. ââ¬Å"The Methodâ⬠. Radiocarbon Web-info. . 5. Brown, K.L., and R. Clark. ââ¬Å"Analysis of Pigmentary Materials on the Vinland Map and Tartar Relation by Raman Spectroscopyâ⬠. Analytical Chemistry. 74 (2002): 3658-3661. 6. Hassel, B. ââ¬Å"The Vinland Map shows its true colors; scientists say itââ¬â¢s a confirmed forgery.â⬠American Chemical Society. 29 July 2002 .
Sunday, January 12, 2020
Animal Farm and the Questions Underlying It
Identify Old Major, Boxer, Clover, Benjamin and Mollie. Old Major was an old pig. He began the whole idea of the revolution. Boxer was a huge and strong horse, not very smart but was nice. Clover the female horse she is Boxers faithful companion. Benjamin was a donkey, the oldest animal on the farm. He was skeptical, cynical, and never laughed. Mollie was foolish and liked sugar and ribbons. 2. For what purpose did Major call the meeting of the animals? He wanted to tell them about his dreams of a happier time for animals, a time when the animals can live together and have a much better life without Man. 3.After they vote and decide rats are comrades, Major summarizes his points for the animals to remember. What are they? Whatever goes upon two legs is an enemy. Whatever goes upon four legs, or has wings, is a friend. 4. What is ââ¬Å"Beasts of Englandâ⬠? For what does it stand? Beasts of England is the song of the revolution. It stands for the hopes and dreams of the animals f or having a better life. 5. Why did the pigs get the job of teaching and organizing? They were smartest of the farm. 6. Identify Snowball, Napoleon, Squealer and Moses. Napoleon was not much of a talker but had a reputation for getting his own way.Snowball was quicker in his speech , but was not considered to have the same depth of character. Squealer was a good talker. Moses was a tame raven who told the animals about Sugarcandy Mountain. 7. What actually brought about the rebellion? The animals were hungry and broke in to get food. When Jones tried to stop them, they didnââ¬â¢t listen. 8. What were the Seven Commandments? 1. Whatever goes upon two legs is an enemy. 2. Whatever goes upon four legs, or has wings, is a friend. 3. No animal shall wear clothes. 4. No animal shall sleep in a bed. 5. No animal shall drink alcohol. 6. No animal shall kill any other animal. 7.All animals are equal. 9. Who gained leadership of the animals? Why? The pigs gained leadership because they wer e the smartest and showed more leadership. 10. Describe the animals' flag. The flag was green for the green fields of England. It had a white hoof and horn on it. 11. What happened to the milk and apples? How did Squealer rationalize that? The pigs were eating the milk and apples. They used it for brain food. Chapters 4 ââ¬â 6 1. What was the Battle of the Cowshed? Jones and the other farmers came with sticks and guns to retake the farm. Snowball knew it was going to happen. 2. What was Snowball's role in the Battle of the Cowshed?Snowball's role was one of leadership. He bravely fought with the animals. 3. Describe the relationship between Napoleon and Snowball. Napoleon and Snowball always disagree. 4. What topic divided the animals? Which pig was for and which was against? The topic of building the windmill divided the animals. Napoleon was against it Snowball wanted it. 5. How did Napoleon get rid of Snowball and gain full control of the animals? He had secretly been raising the nine puppies as guard dogs for himself. The dogs ran Snowball off the farm. 6. What changes did Napoleon make first? He ruled that choices would be made by the pigs. 7.How did Squealer justify Napoleon's take-over to the others? He said that Napoleon had taken on extra responsibility, that he wouldn't want the animals to make the wrong decisions, and that loyalty and obedience were more important than bravery, so Napoleon was better. 8. What two maxims did Boxer adopt? ââ¬Å"Napoleon is always right. â⬠ââ¬Å"I will work harder. â⬠9. Why did Napoleon in fact change his mind and decide to have the animals build the windmill? If the animals were busy on a project, they would have less time and energy to think about how miserable their lives were and would be therefore less likely to revolt against his authority. 0. For what purpose did Napoleon begin trading? He wanted to get money to buy the items the animals needed. 11. Why did the pigs say they had to move into th e house? They needed a quiet place to work. 12. Who did Napoleon blame for the windmill disaster? Why? He blamed Snowball. Chapters 7 ââ¬â 8 1. Why did the hens have to give up their eggs? Napoleon needed to sell to get money for food for the animals. 2. How has Snowball's role been changed by the end of Chapter 6? Napoleon and Squealer have convinced the animals that Snowball had been in with the humans against the animals from the start. 3.Why did Napoleon begin executing animals? He threatened the animals so they wouldnââ¬â¢t rebel against him. 4. Whom did Boxer blame for the executions? What was his solution? He said, ââ¬Å"It must be due to some fault in ourselves. â⬠5. Why did the animals sing the ââ¬Å"Beasts of Englandâ⬠song slowly and mournfully as they were gathered on the knoll? Life on the farm was not as they had hoped it would be when the revolution began. 6. Why was the singing of ââ¬Å"Beasts of Englandâ⬠banned? Napoleon said that it was n o longer needed because the revolution was over, but the real reason was because it reminded the animals of the revolution. 7.In what ways has Napoleon set himself apart from the other animals? He had titles like Our Leader, Comrade Napoleon , also because he lived separately. 8. How did Frederick cheat Napoleon? The bank notes with which he paid Napoleon for timber were forged. 9. What moved the animals to attack Frederick and his men at the Battle of the Windmill? The men blew up the animals windmill. 10. Why was Comrade Napoleon ââ¬Å"dyingâ⬠? The pigs had found the farmer's whiskey, and Napoleon drank a lot. Chapters 9 ââ¬â 10 1. What special treatment did pigs and piglets get? They received a special education, the piglets couldnââ¬â¢t play with other animals. . What happened to Boxer? Boxer was seriously injured. Napoleon said he would send boxer to the hospital but he sold him instead. 3. The animals on the farm worked hard. What was their consolation? Their cons olation was that they were not working for man. 4. What was Clover startled to discover? She saw a pig walking on its hind legs. 5. What commandment took the place of the Seven Commandments? ââ¬Å"All animals are equal, but some animals are more equal than others. â⬠6. What did the other animals see when they looked in to the farmhouse? They saw the pigs in helpingthe humans.
Friday, January 3, 2020
The Founding Fathers Of Sociology, Emile Durkheim
This is what one of the founding fathers of sociology , Emile Durkheim , meant when he wrote in 1895 that the establishment of a sense of community is facilitated by a class of actors who carry a stigma and sense of stigmatization and are termed ââ¬Ëdeviantââ¬â¢. Unity is provided to any collectivity by uniting against those who are seen as a common threat to the social order and morality of a group. Consequently, the stigma and the stigmatization of some persons demarcates a boundary that reinforces the conduct of conformists. Therefore , a collective sense of morality is achieved by the Creation of stigma and stigmatization and deviance. ââ¬Å"Author Gerhard Falk. The violation of any societyââ¬â¢s norms is considering as Deviance. We can define deviance in a relative way because its definition differ between societies. For instance, The American culture consider such activities as purchasing of the service of prostitution, selling and smoking weed. On the other hand , the German or Netherlands culture consider same activities as acceptable. In Germany and Netherlands , prostitution is like any others jobs and it is legal. In Netherlands, smoking and selling weed is legal and you will not get arrested for it. The So called Deviant vary from one culture to another. To better understand the reasons which it occurs within a society, sociologist has developed these majors theories of deviance : Learning theory or socialization , control theory , labeling theory , conflictShow MoreRelatedEmile Durkheim s Theory Of The Founding Fathers Of Modern Sociology841 Words à |à 4 PagesEmile Durkheim, is known as one of the founding fathers of modern sociology. Durkheim has the theory that every individual in a community, is to born to live and then die. A Durkheimian definition of community is that it has propinquity, which means residential closeness. Also has a social network where everyone in the community all know each other. Finally, a Durkheimian community must include a collective consciousness, which is when the people in the community share the same understanding of rightRead MoreThe Theories of Emile Durkkheim Essay1475 Words à |à 6 PagesThe Theories of Emile Durkheim Emile Durkheim also referred to as ââ¬Å"The Father of Sociologyâ⬠(Thio, 2002), played a critical role in establishing theories based on ââ¬Å"Social Factsâ⬠(Thio, 2002) He is best known for his views of ââ¬Å"social realityâ⬠( Thio, 2002) and their ties into how a society works. He was said to be a sociologist who played an important part in the development of ââ¬Å"structural functionalismâ⬠(Thio, 2002), and sociology as a whole. His four major studies, or publications, have assuredRead MoreAnalysis of Marx, Weber, and Durkheims Views Essay1223 Words à |à 5 PagesThe sociological views ofà the three founding fathers; Karl Marx,à Max Weber, andà Emile Durkheimà all assert that various aspects of our lifestyle are fully a product of the society in which we live. Each theorist views the impact of society and its manifestation of our identity in a different way. All three of these men used the Industrial Revolutionà and capitalism to shape their theories of social identity, especially the identity created by capitalisms division of labor; the owners of the meansRead MoreSociology and Emile Durkheim2640 Words à |à 11 PagesCompare and contrast the theories and methods of Emile Durkheim and Max Weber regarding social behavior. 1.Introduction Emile Durkheim and Max Weber are founding fathers of sociology and outstanding sociologists who made great contributions to the development of sociology and progress of human beings. Previous studies have been done about the theories and methods of Durkheim and Weber, and their works have also been studied for many times from different viewpoints, such as the nature of humanRead MoreSociology Emile Durkheim and Max Weber1495 Words à |à 6 PagesThere are many different perspectives on the growth of modernity. Society is constantly changing as more time passes by. People like Emile Durkheim and Max Weber both offer their own individual perspective on how the growth of modernity came about and how we have come to understand todayââ¬â¢s society. In the 1890s period Emile Durkheim a sociologist, in France watched the transformation of society go from a ââ¬Ëprimitiveââ¬â¢ stance into something more complex also known as ââ¬Ëorganic solidarityââ¬â¢. Max WeberRead MoreEmile Durkheim And Karl Marx746 Words à |à 3 PagesEmile Durkheim and Karl Marx are considered the founding fathers of sociology. Both men had an influence on the development of sociology. Marx and Durkheim differed in their idea of what alienation consisted of. For Marx, the issue was class conflict. While, for Durkheim, it was a disordered society trying to adapt. Although they both had different concepts of alienation, both men believed that alienation lead to a manââ¬â¢s disconnectedness with society and their natural state of mind. Durkheim andRead MoreThe Social Vs. The Individual946 Words à |à 4 Pagesover the course of history. Emile Durkheim and William James are two main theorists whose research has had a significant effect on how religion is viewed by many today. Although Durkheim and James are on different sides of the spectrum when it comes to their explanations of the role of religion in society and in the individual, there are also many similarities that arise bet ween their findings. Emile Durkheim was a French philosopher and the founding father of sociology. He has many famous worksRead MoreDurkheimââ¬Å¡Ãâà ´s theories focusing on sociological methodology, division of labor and social solidarity1195 Words à |à 5 Pages3 ââ¬â Durkheim 03/29/2014 DURKHEIM: A SUMMARY OF THEORIES IN RELATION TO MARX AND WEBER Durkheimââ¬â¢s theories focusing on sociological methodology, division of labor and social solidarity The majority of Durkheimââ¬â¢s work is interested in society and societies ability to preserve coherence and rationality an period of increasing modernity. Throughout his work Durkheim was intensely concerned that society become a legitimate science, this is especially obvious when reading the book ââ¬ËEmile Durkheim:Read MoreSociological Imagination 1209 Words à |à 5 Pagesideas that have been influential to sociology and everyday life as well. These sociological scholars paved the way for sociologists like Mills and allowed for ideas like the sociological imagination to develop. Comparatively, European sociology was more theory based and American sociology was mostly based around practical experiments and action. There are three main architects of modern sociology. These men are Emile Durkheim, Max Weber, and Karl Marx. Emile Durkheim analyzed the different stages ofRead MoreSociological Approach to the Study of Religion1673 Words à |à 7 Pagespractice it. Sociology is one such approach that this essay will be looking at through its founding fathers Emile Durkheim, Max Weber and Karl Marx. Sociology in general looks at peopleââ¬â¢s dynamics and explains a groupââ¬â¢s influence. It demonstrates how religious belief and practices have become so important over time and emphasises their role and significance throughout. Each of these three sociologists has a link to these ideas which will be the main thesis in this essay. Emile Durkheim looks at religion
Thursday, December 26, 2019
Jetblue Strategic Management - 785 Words
Industry Profile: Market Size: Approximately $95 billion Market growth rate: Domestic 2.9%, International 5.0% (forecasted to 2017) Stage in life cycle: mature for domestic, growth for international Number of companies in industry: 43 mainline carriers and 79 regional airlines Scope of competitive rivalry: primarily major carriers (revenue more than $1 billion). Legacy carriers developing low-cost offshoots Customers: 661 million domestic passengers. Expected growth in business customers Degree of vertical integration: mixed; some have low cost reservation systems, alliances with regional and international airlines as well as hotels. Hedged fuel costs. Sabre Holdings and Galileo International connect airlines with travel agents. Noâ⬠¦show more contentâ⬠¦Service ââ¬â simple to use reservation system, ticketless travel, pre-flight conveniences, pre-assigned seating, leather seats and extra leg room, free DIRECTV service and complimentary snacks and ââ¬Ëcomfort kitsââ¬â¢. JetBlue customer Bill of Rights Core competencies Valuable Rare Inimitable Organised to take advantage Collective knowledge base Extendable to multiple markets Competitive Implications Unique Organisational Culture â⬠¢ â⬠¢ â⬠¢ â⬠¢ â⬠¢ â⬠¢ SCA Customer service â⬠¢ â⬠¢ â⬠¢ â⬠¢ â⬠¢ â⬠¢ SCA Marketing Strategy â⬠¢ â⬠¢ ïÆ' » TCA Flight and Hotel packages â⬠¢ â⬠¢ ïÆ' » TCA Reservation system â⬠¢ â⬠¢ ïÆ' » TCA Cost management â⬠¢ â⬠¢ ïÆ' » TCA Low Price â⬠¢ ïÆ' » CP Scale of Economy ïÆ' » CD SCA ââ¬âSustained competitive advantage TCA ââ¬â Temporary competitive advantage CP ââ¬â Competitive parity CD ââ¬â Competitive disadvantage Strategic considerations: 1. Declining Profits == Though having began as a very profitable organisation, JetBlue has produced a financial loss for the last two years of the case study. == Growth of current liabilities. == Lacklustre profitability for shareholders 2. Response of legacy airlines == The introduction of competitive, low-cost carriers by the large legacy airlines 3. Reconstruction of its organisational culture == As the company grows its flat organisational structure will have to develop to handle the chain of command as well as continue a 4. Two kinds of airplane == While Southwest (who continue to make a profit) insist onShow MoreRelatedStrategic Management Case Analysis For Jetblue. Danielââ¬â¢S:1482 Words à |à 6 PagesStrategic Management Case Analysis for JetBlue Danielââ¬â¢s: Introduction Founder David Neeleman, in February 1999, announced plans for a new airline under the name NewAir. In April of the same year, NewAir places an order for 75 new A320 aircraft with Airbus Industry, and leasing arrangements for another eight aircraft. This approach was in line with other domestic airlines for low-cost air travel, but he wanted it be unique in its services. These services included in-flight entertainment, such asRead MoreInformation Resource Management week 1 Essay859 Words à |à 4 Pagesinformation systems. Which types of ISs can gain strategic advantage and which cannot? Why? Transaction Processing systems are merely used for recording transactions and thus are not used for gaining strategic advantage. Customer Relationship Management systems can be used to improve customer service quality, thus making it a key strategic advantage tool. Supply Chain Management systems (or Enterprise Resource Planning systems) are used to gain strategic advantage because these are involved in allRead MoreEssay on Information Technology812 Words à |à 4 Pagesdiscussion of different types of information systems. Which types of ISs can gain strategic advantage and which cannot? Why? Maximizing sales and lowering costs are two strategies in information systems that help gain strategic advantage because it helps to maximize its strength and results in a competitive advantage. 3. What should an information system achieve for an organization in order to be considered a strategic information system? An information system that takes a certain amount ofRead MoreJetblue - Strategic Analysis1721 Words à |à 7 PagesStrategic Analysis Of JetBlue Airways Executive Summary This report on JetBlue identifies how they have become an innovator in the airline industry by targeting customers who value a low-cost, customer conscious airline. They have formulated strategies that have enabled them to operate in a highly efficient and effective manner while realizing the importance of aligning their strategies with their environment. The report thoroughly discusses the strengths and weaknesses that the companyRead MoreStrategy As A Position For The Airline Industry2295 Words à |à 10 Pagesairline industry has one of the highest barriers to entry, due to associated investment needed and high competition. For a newcomer, a unique position in relation to the competitive environment has to be established to gain foothold in the market. For JetBlue, their unique position was low-cost and high-frill offerings (Brennan Morgan, 2007). Strategy as a Perspective JetBlueââ¬â¢s success in the early 2000s from founder David Neelemanââ¬â¢s visions for a better airline. He brought a new perspective to the traditionalRead MoreStrategic Corporate Communication in Vodacom2673 Words à |à 11 PagesABSTRACT Strategic Corporate Communication is communication that happens in a corporation e.g. business, company, shop or group of companies. It is about laying a plan to reach the intended objectives of the company. Let say if the company needs to make profits it should have its strategic plan to reach that goal. On the other hand, those strategic plans must involve internal and external public. Mainly Strategic Corporate Communication is supported by a detailed research plan. CorporateRead MoreDelta Airlines2336 Words à |à 10 PagesSituation Synopsis: Margins in air industry have been shrinking for decades. Low Cost Carriers (LCCs) such as JetBlue and Southeast have made inroads to Deltaââ¬â¢s Florida market which stands for 30% of Deltaââ¬â¢s revenues. After 911 Attacks, the demand decreased. DeltaExpress, Deltaââ¬â¢s low-cost subsidiary, is launched to respond LCCs threat but it is not as successful as it was thought it would be. Deltaââ¬â¢s current Strategy: Delta mainline is a legacy airline and competes utilizing its low priceRead MoreCase Questions1966 Words à |à 8 PagesManagement Strategy Case Questions Case 5: Panera Bread Company 1. What is Panera Breadââ¬â¢s strategy? Which of the four generic competitive strategies discussed in Chapter 3 most closely fit the competitive approach that Panera Bread is taking? What specific kind of competitive advantage is Panera bread trying to achieve? 2. What does a SWOT analysis of Panera Bread reveal about the overall attractiveness of its situation? Does the company have any core competencies or distinctive competenciesRead MoreMarketing Planning4057 Words à |à 17 Pages|TERM PAPER ââ¬â MARKETING PLANNING | |MKTG 6120 MARKETING MANAGEMENT | |INSTRUCTOR : ASSOCIATE PROFESSOR DR. WAN JAMALIAH WAN JUSOH | | | | | | Read MoreSOUTHWEST AIRLINES STRATEGIC MANAGEMENT CASE STUDY Essay7716 Words à |à 31 PagesSTRATEGIC MANAGEMENT CASE STUDY SOUTHWEST AIRLINES SÃÅ"LEYMAN Sà °NAN Ãâ"ZTÃÅ"RK EBS 5103 STRATEGIC MANAGEMENT INSTRUCTOR: DR. AHMET BEÃ
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Wednesday, December 18, 2019
The Market Model And The Mass Media Industry. Information
THE MARKET MODEL AND THE MASS MEDIA INDUSTRY Information is now called ââ¬Å"powerâ⬠like money and authority. Mass media companies that exercise control over information that is transmitted to the masses are now seen as a strong force in building public opinion. As the ââ¬Å"fourth powerâ⬠in society, mass media organizations play an important role in the successful socialization of individuals into existing social life. In the recent years major changes have occurred in the mass media industry. But how can we explain these changes? Why are they occurring? How can we judge the significance of these changes? Are they generally positive or negative developments? Should we be pleased or concerned about the direction in which the mass media industry isâ⬠¦show more contentâ⬠¦One of the model is the market model of media. Similarly, in the market model of mass media, the media company is conceptualized as a private company selling a product. Based on this understanding, there is no real difference between media organizations and private retail companies (such as Wal-Mart); both the retail organization and the media organization are manufacturing a product that they market to the public in hopes of making maximum profit. The market model widely uses the economic perspective of assessing success: by generating profit for owners and shareholders of the company. The consumers are the audience of the media with tastes and preferences that need to be understood and addressed. Because of the market model, the media company encourages ââ¬Å"consumersâ⬠to enjoy themselves, view ads, and buy products. Also according to the model competition between media companies ensures that the public interest is served properly. So it is understood that information that is presented to the public by media companies i s supposed to be in the interest of the public and be popular among citizens. After understanding the model and its approach towards the media industry, we must understand the application or policy making level. The market modelââ¬â¢s approach to the media would ensure that the market operates without regulations, so that the companies are able to serve their publicShow MoreRelatedMedia Convergence : From Mass For Networked Communication1508 Words à |à 7 Pages Media convergence: From mass to networked communication Literature Review Media convergence refers to the services and activities emerged through the development of the Internet, where it has allowed for interlink between communication networks and media contents (ALRC, 2015). The establishment of ââ¬ËInternetââ¬â¢ has drastically changed the overall communication model in the society in the past 15 years. Where today the communication model has shifted from a mass communication into a networked communicationRead MoreAnalysis Of Bio Hypermedia And The Social System Of The Nation State939 Words à |à 4 Pagesbio-hypermedia already largely improve the ability of multitudes to manipulate information, and this induces people to autonomously take a part of content production and distribution. The new question is why people in this age will have the willingness to participate in this labour process. What is the source of motivation? Castells (2011) give a overview of this inherent motivation in his The power of identity: The information age: Economy, society, and culture. A series of social movement, such asRead MoreMass Media Concepts1359 Words à |à 6 PagesMASS MEDIA AND SOCIETY (2) The concept of ââ¬Ëmassââ¬â¢ The ideas of ââ¬Ëmass societyââ¬â¢ date from the 1940s but before that time, since the19th century, there have been different ideas of what ââ¬Ëmassââ¬â¢ means. One use of the term ââ¬Ëmassââ¬â¢ was negative to refer to the mass of people or the ââ¬Ëcommon peopleââ¬â¢ ââ¬â who were seen as uneducated, ignorant, unruly or violent. ââ¬ËMassââ¬â¢ could also be used in a positive sense as in ââ¬Ëmass movementââ¬â¢ ââ¬â such as trade unionism, socialism, or working class solidarity againstRead MoreEvaluating the Propaganda Model of the Media1416 Words à |à 6 Pagesââ¬Ëpropaganda modelââ¬â¢ or the ââ¬Ëpolitical economy modelââ¬â¢ for the study of media power. The Chomsky-Herman propaganda model, at its core, asserts that ââ¬Å"elite media determine what topics, issues and events are to be considered ââ¬Ënewsworthyââ¬â¢ by lower-tier mediaâ⬠¦ in order to serve the interests of dominant, elite groups [in society]â⬠(Klaehn 2005, p. 2). 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Tuesday, December 10, 2019
Dynamic Leadership
Question: Discuss about the personality and leadership qualities. Answer: Introduction I believe that leadership qualities are those sets of skills and qualities that are present only in selected few people. I had often heard people saying that leaders are those people, who have the ability to influence others. In beginning, I used to believe that the people holding the leadership position are not only having puzzling characteristic but at the same time, they are elusive as well. I have the quality of the leadership present in me. In my school days, I was the captain of the Soccer team and I played the role of the captain very efficiently. I realized that I actually, enjoy the position of the leader because I feel that I could influence my followers effectively. Moreover, I believe that I have the capability of shaping a project towards a particular direction. Therefore, I am currently leading a startup company, which provides cleaning services to the people of my locality. I had the support of my friend Dora in this particular venture. The leadership qualities of Abraham Lincoln had always attracted me. Thus, I follow the democratic leadership style. In my leadership, I was fortunate enough to redefine the definition of the term leadership. I was even fortunate that I received the chance of exhibiting my leadership skill; along with I had the opportunity of developing the leadership skills at the same time. Increasing Self-Awareness through Myer-Brigg Type Indicator I feel that the leadership style assessment, would help me to assess my own self and among all the assessment tools that are there I believe that the Myer-Briggs leadership assessment tool, is such a tool, on which, I could have my faith and trust. The Myer-Brigg Type Indicator or the MBTI, assess me as someone who, is closes to the INFJ personality type. Therefore, I can assess myself as someone who: Give more emphasis to introversion and very less emphasis to extroversion. According to Tate (2016), introversion means the importance is given more to thinking, and less to interaction and communication between people. Rely more on the intuition, or on perceiving new possibilities. Give more importance to feelings and less to thinking. Therefore, it can be said that more importance is given to making decisions with the help of the subjective values. Prefer judgment to perception. Thus, believe in such a lifestyle that is organized in nature. Therefore, if I go by this assessment of my own self, then I can define myself as someone who is having not only a strong, but also a private sense of knowledge as well as a vision. I very easily know especially those characteristic traits in the other, about which they are not aware. Many researchers believe that those leaders whose personality trait is closest to the personality trait of INFJ, they possess the vision of seeing those things in other people that are rarely noticed acknowledge by the people only; in short these kinds of leaders have the quality of seeing the hidden traits in an individual (Rashid Duys, 2015).. If I go by the personality trait of mine then I believe that I have the imaginative possibility of seeing the future for the others individual and accordingly could utilize their qualities to bring out the best in them. I am also aware of the fact that most of the time insights are so unusual that I may not able to find people who would readily accept my vision s. Feedback for the Leadership Journey and Current Challenges In my leadership journey, I have always found Dora by my side and she is the only person who has always inspired me to carry on with my business. According to her, my leadership style is quite appreciating, which is why I am able to continue with my business. My business includes people of various occupations, from maidservants to window and carpet cleaners. Dora always believed that I have handled all of them efficiently, and has vision their capabilities in a different way, which had turned out to be fruitful for both the employees and the business. She, although, believed that I lack the capability of dealing with the negativities. According to her, and she supported her views with the views of many other researchers, unlike the resilient leaders, I am unable to deal with the negativity. The important characteristic of a resilient leader is that they neither ignore the negativity nor do they dwell with those negativities; rather they filter those negativities, had reframed issues, and had directed in a proactive direction. Dora believes that I should work on this and try to deal with negativity more efficiently. According to Dora the current leadership challenges that I face includes the challenges related to managerial effectiveness and the challenge of inspiring others. Since my business is a new business therefore, I face the challenge related to managerial effectiveness. There are times when I have to deal with many projects and thus, prioritizing one over the other becomes difficult for me. It increases the workload of my employees and at the same time, I face problem when I have to make an effective and strategic decision. The company is a startup company therefore, I could not motivate my workers with the financial rewards therefore, I have to find other ways to motivate them, and thus, it becomes one of the challenges for me. Mentoring and Feedback to a Fellow Student on his/her Leadership Journey My friend Derek has also been a leader of Multinational Corporation, who is holding the position of the manager in the company. The leadership journey of his life is not like that of mine, he had never received the opportunity to be in the leadership position, although through hard work, he has been able to be in this position. Since he belongs to the low-income group family, therefore, he rarely had someone who would actually mentor him and would guide him in the process. Therefore, I noticed that he is facing certain challenges while handling this position. One of the important challenges that are being faced by him is related to managing the internal stakeholders that are there in the organization. Getting supports from the line managers and other departments and individuals have turned out to be a problem for my friend. Moreover, my friend also faces the challenge of building the team and developing the team and the team management. Therefore, these are the certain challenges that are being faced my friend. According to me if my friend wants to overcome these challenges then he should rely on the mentoring skills of the leaders, since the mentoring skills of the leaders help the leaders to motivate his followers. Mentoring, according to many researchers and philosophers, is an informal transmission of knowledge. The particular transmission of knowledge allows the perceiver in not only gaining knowledge but at the same time, it provides the perceiver with psychosocial support, as well as with socio-capital support (Johnson, 2013). (Figure 1: Mentoring Helps in Gaining a Win-Win Strategy Source: Johnson Ridley, 2015). Influences of the National and Organizational Culture on the Perception of Effective Leadership The Australian national culture has remained more or less stable for few years, with rarely having few disturbances. The Australian people believe in the freedom of all and they tried to respect the people of all the community, irrespective of their birth and national identity (Biddle Swee 2012). The population of Australia is 23 million, out of which, 25.6% are from the overseas companies. My company, therefore, have people of varied culture and there are possibilities that cross culture conflict can arise in it. The culture of the company, although, is such that I rarely had t face any serious kinds of conflict. Instead of having a bureaucratic culture, the organization gives emphasis to the people. Thus, the decision-making is always people oriented and is sensitive for the individuals. Developing Communication Skills and applying it for Relationship Building and Mentoring across Culture, Functions and Discipline The cross-functional teams are those teams that include people carrying out various kinds of works. The team that I handle is a cross-functional team, some carrying out the work of window cleaning, some carrying out the work of carpet cleaning and even there are someone, who handles the account of the whole organization, other take care of the legal issues. In my organization, the use of technology is less, but it is there. Thus, it includes people who handle, and maintain the machines or the technologies. Thus, the people in the organization has varied kind of perspective and point of view, and therefore, to maintain the unity in the organization, it is important for the leaders of the organization to come up with effective mentoring quality, only then building a strong team, which would not be affected by the outside externalities is possible (DuBrin, 2015). Since my team is considerably a new team, therefore, I know that he members in my team have some sort of daily priorities and these day-to-day priorities. Therefore, I know that these priorities will have conflict with the other business operations. Therefore, a win-win negotiation and communication is important in this case, for effective team building (Street De Haes 2013). Since, the team my contain people of various linguist background therefore, the communication skill depend more on the body languages and the communication should be more open and honest with the employees working in the organization. It will not only help in relationship building and mentoring but at the same time, in this cross-functional team it would help in carrying out the operations and the functions effectively (Kerry Mayes 2014). My leadership style is democratic in nature therefore, I believe in the participation of all the members in the team and thus the mode of communication that I rely upon is informal communication, which helps me in relationship building. Therefore, for the development of my leadership style discipline I rely on the informal communication skills. Application of Theories and Model for Effective Leadership The leadership approach that I follow presently is the democratic leadership approach, and there are several reasons, because of which I have chosen this particular leadership style. The leadership theory, generally classify four important leadership styles and those four important leadership styles are, autocratic, democratic, laissez faire and the transformational leadership style (Bhatti, Maitlo, Shaikh, Hashmi and Shaikh, 2012). The autocratic leadership style is such a leadership style where, the leaders expect only obedience from the employees and force them to follow the decision made by the leader (Van Wart, 2014). The leader does not care about receiving any inputs from the employees, nor does the leader understand the requirements of the employees, their priorities. Thus, according to me and I have found many researchers too; state that this type of leadership style is quite negative in nature. The main point of difference between the laissez fair and the democratic leadership style is that the democratic leader may seek opinion from the followers, but the ultimate decision making power lies in the hand of the leader (Lussier and Achua, 2015). In the laissez faire leadership style, things are different, because here the leaders allow everyone at the head to follow the path they think, according to them, is the best. Such a kind of leadership style is only affordable if there are expert in each department. Since venture is new and I do not have expert in each department I could not take the risk of adopting this leadership theory or style. My focus is there on my team and I like to improve the service I am providing. Therefore, I need the support of all the members in my team, as well as their perception and decisions. Transformational leadership theory or style may depend on the charismatic and the energetic personality of the leader; but then again this particular leadership style is about the followers looking up at the leaders (Northouse, 2015). Like autocratic leadership style, this particular leadership style does not ask for the input of the followers. Moreover, always keeping up with the expectation of my followers, and presenting myself as someone who is energetic and charismatic will create a pressure for me. Conclusion The leadership style and theories are mainly into these four leadership theories or model, but then there are many other kinds of models and style as well. Thus, there are transactional, situational and various other kinds of leadership styles. I had to choose the one I felt is appropriate for my business. In my long leadership journey, I know, depending on the circumstances and situation may have to adopt some other kind of leadership style, but for the time I like t recognize myself as a democratic leader. References Bhatti, N., Maitlo, G.M., Shaikh, N., Hashmi, M.A. and Shaikh, F.M., 2012. The impact of autocratic and democratic leadership style on job satisfaction.International Business Research,5(2), p.192. Biddle, N., Swee, H. (2012). The relationship between wellbeing and Indigenous land, language and culture in Australia.Australian Geographer,43(3), 215-232. DuBrin, A. J. (2015).Leadership: Research findings, practice, and skills. Nelson Education. Johnson, C. E. (2013).Meeting the ethical challenges of leadership: Casting light or shadow. Sage Publications. Johnson, W. B., Ridley, C. R. (2015).The elements of mentoring. Macmillan. Kerry, T., Mayes, A. S. (2014).Issues in mentoring. Routledge. Lussier, R.N. and Achua, C.F., 2015.Leadership: Theory, application, skill development. Nelson Education. Northouse, P.G., 2015.Leadership: Theory and practice. Sage publications. Rashid, G. J., Duys, D. K. (2015). Counselor Cognitive Complexity: Correlating and Comparing the MyersBriggs Type Indicator With the Role Category Questionnaire.Journal of Employment Counseling,52(2), 77-86. Street, R. L., De Haes, H. C. (2013). Designing a curriculum for communication skills training from a theory and evidence-based perspective.Patient education and counseling,93(1), 27-33. Tate, K. M. (2016). The Impact of Myers-Briggs Type Indicator (MBTI) on Team Success in the Workplace. Van Wart, M., 2014.Dynamics of leadership in public service: Theory and practice. Routledge.
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